You might have noticed that MotHs private group kind of… disappeared from your feed lately. You're not the only one.

Facebook’s changed how it shows posts, and private groups like ours have quietly slipped down the priority list. Which means even though our private group is still really active, supportive and full of love, our private group members might not have been seeing posts anymore.

That worries us, because I know how much this space matters. I’ve had mums tell me that just knowing the group was there made them feel less alone, even if they weren’t ready to post or comment yet.

I made a quick video explaining what’s going on, how affected us, and a few simple things you can do to help bring MotHs back into your feed (and someone else’s who might really need it).

HOW TO BEAT THE ALGORITHMS

The problem: Private Groups Are No Longer Prioritised by default.

Previously, Facebook placed strong emphasis on Group content, especially those with high engagement as part of their "meaningful communities" push. That priority appears to be replaced by the "AI discovery" model, which pushes more recommended content, even from strangers and unrelated Pages.

Groups are not mentioned at all in recent guidance about how to increase content visibility, which is a noticeable departure from 2021–2023. I made this quick video showing how to take back control of your Facebook feed.

Ask: Favourite the Group

While Facebook doesn’t let you "Favourite" a group in the same way you can with a Page, what you can do is:

Turn on All Notifications for the group.
Visit the group regularly, which increases algorithmic priority.
Interact (comment/react) on posts—this signals relevance.

It’s all about making sure you decide what you see, not the random AI-generated fluff Facebook keeps throwing at us. This is especially handy if you’ve been missing posts from groups or people you actually care about.

One funny thing I discovered while filming this: turns out Facebook had quietly unfollowed… my husband. So yes, it might be worth checking your Favourites too.

Watch the video, take back your feed, and feel free to share it with others who’ve been wondering where their favourite groups went!

This isn’t just about numbers.

This is about real people, a real community and connection with real questions, some super sensitive, being silenced by an algorithm.

So we’re doing something about it.

We’ve launched a week-long campaign called “We’re Not Going Anywhere”.

Event page here : https://fb.me/e/c3amcNsFj

Because we’re still here. And we refuse to let mums be left behind in a system that doesn’t see them. Jump onto the event page to get up to speed with what has happened.

Here’s what the campaign is about:

Reclaiming space for mums who rely on community, on a village of peer support. Reclaiming our own feeds so it is filled with the content we want to see, not what is suggested by AI.
Ensuring our anonymous post option can return safely tomorrow, with a crew of volunteers ready to make sure no one goes unheard.
Celebrating the power of community, and the patrons who made sure we could keep showing up.

How you can help:

Watch and share our video found in the event, it explains everything that’s happened. Tag a mum friend who might be wondering where we went.
Join our mailing list to stay connected, no matter what Facebook decides: https://www.mumsofthehills.com.au/newsletter
Become a patron if you can, our paid subscribers literally became our life raft this week: https://www.mumsofthehills.com.au/moths-subscriptions
Visit our campaign event page to get the full story and join the effort: https://fb.me/e/c3amcNsFj
Let your mum mates know they’re bloody amazing. Seriously...send a message. A hug in words. We’ve heard from other mum groups and fertility/conception spaces, they’re hurting too. Tell them: we see you, even if Facebook doesn’t.

This isn’t just a campaign...it’s a reminder that we are not just a group. We are a network. A lifeline. A voice. A little village for when things get hard.

We’re not going anywhere. And we won’t let anyone else disappear either.

Confession - I was once a lurker…

During pregnancy, I had a craving so oddly specific I couldn’t bring myself to post about it. So I did what many of us do...I lurked.

I typed a few keywords into the group search bar …

Scrolled through the threads…

And sure enough, someone (braver than me) had already asked.

I read every comment, took notes, and felt oddly… reassured.

I never liked the post. Never commented. Just quietly absorbed the wisdom of the mums who came before me.

That’s the magic of a group like this. Even when you don’t say a word, you’re still part of something.

But unfortunately... Facebook doesn’t appreciate the lurker anymore.

It sees your silence and assumes you’re not interested.

So instead of showing you our real, useful posts, you're getting fed videos on how to build an in-ground pool with a hot glue gun, six pallets, and a shovel in 5 minutes.

Here’s the thing though: we’re still here.

Still posting. Still supporting. Still laughing, venting, and holding space.

You might just have to come find us again.

Visit the group. Leave a comment. React with a heart.

That way, the posts will return to your feed, for you to lurk at your leisure.

Whether you’re loud or lurking, overwhelmed or thriving, this space is for you.

Support our community